Marketing Consultant Ayo Abbas

Spring 2020. A pandemic lockdown. Doesn’t sound like the ideal time to build a business, but Ayo had 20 years of marketing experience as her foundations. And a love of marketing that she’d put to good use on herself.Specialising in the ‘built environment’ - think construction, engineers, architects - Ayo launched a podcast that raised her profile and brought her clients. Repurposing content across socials and her newsletters, Ayo put the same plans, systems & processes she uses with clients to boost her own business.With award-winning added to her LinkedIn profile, she’s built something pretty special. Maybe we can learn by studying the blueprints. Seriously so much to learn on the content marketing strategy Ayo is using! You'll find full show notes and transcript for this episode at beingfreelance.com JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).A place to ask questions, sense-check, laugh and support.With LIVE Q&As, Coworking, Meet-ups, Socials and more.JOIN YOUR BFFS AT  beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from the experience of Steve and hundreds of guests of the podcast.Take the course and you'll also get 6 months FREE community membership.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland  JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.