Marketing From a Shark's Perspective with Kenneth Kinney episode artwork

EPISODE · Dec 7, 2021 · 32 MIN

Marketing From a Shark's Perspective with Kenneth Kinney

from Making Waves at C-Level: Business Tips for Executives, Leaders, and Entrepreneurs · host Thom Singer

Kenneth Kinney is a marketing expert and speaker who has worked with dozens of large and small companies to help them grow through marketing. In a world with lots of conflicting advice on marketing, Kenneth takes a realistic view and helps companies have a consistent message. He is also one of those people who chooses to go diving with real live sharks.  About Kenneth Kinney Kenneth "Shark" Kinney is a dynamic keynote speaker, author, experienced marketing consultant, and growth executive. He is passionate about lead generation and leveraging data in omni-channel strategies and is known for driving growth in Digital Marketing and Addressable TV.     Recognized as one of the industry's top Marketing, Customer Experience, and Technology Speakers, Kenneth brings deep level expertise in Lead Generation, Marketing, Customer Experience, and TV and Digital Advertising, Shark has served, worked with, and consulted for hundreds of small, medium, and large businesses and non-profit organizations.  He has led national campaigns working with brands including Acxiom, Citi, Chase, Target, GM, American Express, FedEx, Honda, Toyota, TD Ameritrade, Panera, TruGreen, and over 50 colleges and universities.  His speeches draw upon his experience and perspectives learned from working for Publishers, Brands, Agencies, Consulting Firms, and as a Solopreneur and Entrepreneur.   With an insatiable curiosity for learning and teaching, he is also the host of “A Shark’s Perspective” marketing podcast.  Shark has also been an on-air host and producer of multiple TV and Radio programs.   A lifelong ocean and shark conservationist, he has been freediving and scuba diving with sharks, literally, for decades and helps people have a much better understanding of and safer experiences with one of the most misunderstood animals in the world.   His new book, “We Care…ish”, helps brands and agencies to better understand how to practically communicate with customers and deliver greater customer experiences.    At his core, he helps people uncover the power of finding different perspectives that help people make a better meaning in the world. Https://thomsinger.com/podcast/kenneth-kinney Learn more about your ad choices. Visit megaphone.fm/adchoices

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Marketing From a Shark's Perspective with Kenneth Kinney

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