Маркетинг и пиар в 2025: события, тренды, явления

Записали праздничный выпуск подкаста Newsroom в стиле легендарного шоу «Прожекторперисхилтон». Гости выпуска: Наталья Быкова из канала «Бренды в тренды», Никита Лихачев из канала «Радиорубка Лихачева» и Дима Олейниченко — ко-фаундер Newsroom.Порассуждали об итогах 2025 года в коммуникациях, PR и маркетинге. Успели обсудить, как ИИ стал повседневным инструментом, но все еще не волшебной кнопкой, как бренды используют генеративные инструменты, почему растет влияние микроинфлюенсеров и как усиливаются регулирование рекламы и штрафы.Newsroom — подкаст о том, как коммуникации меняют нашу жизнь.

What this episode covers

Записали праздничный выпуск подкаста Newsroom в стиле легендарного шоу «Прожекторперисхилтон». Гости выпуска: Наталья Быкова из канала «Бренды в тренды», Никита Лихачев из канала «Радиорубка Лихачева» и Дима Олейниченко — ко-фаундер Newsroom. Порассуждали об итогах 2025 года в коммуникациях, PR и маркетинге. Успели обсудить, как ИИ стал повседневным инструментом, но все еще не волшебной кнопкой, как бренды используют генеративные инструменты, почему растет влияние микроинфлюенсеров и как усиливаются регулирование рекламы и штрафы. Newsroom — подкаст о том, как коммуникации меняют нашу жизнь.

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How long is this episode of Newsroom?

This episode is 1 hour and 23 minutes long.

When was this Newsroom episode published?

This episode was published on December 30, 2025.

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