Marketing Lies and Market Research Mistakes with Author Atul Minocha

from Practical Pivots · host Steve Pockross

Atul breaks down the most common lie marketers tell and explains the role of both emotions and reason in marketing, with insights from his book "Lies, Damned Lies, and Marketing."

Episode metadata supplied by the publisher feed · Published Jan 26, 2022

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Marketing Lies and Market Research Mistakes with Author Atul Minocha

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