EPISODE · Jul 10, 2025 · 51 MIN
Marketing Masterclass with Cassie Jaganyi, Uber's Head of Communications
from Marketing Masterclasses · host Powered by Engage Video Group
In this episode, Cassie Jaganyi joins Nicole and Jamie for an open conversation on the power of purpose-led storytelling in global communications. Cassie reflects on her journey from Procter & Gamble to Uber, sharing lessons on building narratives that connect brands to culture and drive real impact. She also unpacks why curiosity, empathy, and clarity are essential for communicators navigating complex, fast-changing markets.A must-listen for marketers, communicators, and leaders shaping stories that matter.
What this episode covers
In this episode, Cassie Jaganyi joins Nicole and Jamie for an open conversation on the power of purpose-led storytelling in global communications. Cassie reflects on her journey from Procter & Gamble to Uber, sharing lessons on building narratives that connect brands to culture and drive real impact. She also unpacks why curiosity, empathy, and clarity are essential for communicators navigating complex, fast-changing markets.A must-listen for marketers, communicators, and leaders shaping stories that matter.
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Marketing Masterclass with Cassie Jaganyi, Uber's Head of Communications
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