Marketing Masterclass with Discovery Vitality's Head of Marketing, Celeste Williams

In this episode, Declan Hollywood speaks with Celeste Williams, Head of Marketing at Discovery Vitality. With over 25 years of experience across healthcare, financial services, and consumer loyalty, Celeste shares how purpose-driven marketing fuels innovation and customer engagement.From brand-building and leadership to the evolving role of social media and AI, this conversation is packed with invaluable insights for marketers looking to make an impact.