Marketing Masterclass with Lana Strydom, Vodacom Executive Head of Digital, Content and Social Marketing

In this episode, Lana Strydom, joins Declan Hollywood to share her perspective on building brands that truly put the customer first. Lana dives into the evolving role of marketing in driving business transformation, and how data, creativity, and purpose come together to create meaningful connections.With deep experience in the telecoms space, she reflects on leading teams through change, embracing innovation, and staying close to what customers really need.A powerful conversation for anyone navigating leadership, brand building, or customer-led growth in today’s digital world.