Marketing Masterclass with Paul Polman, Imagine One's Co-founder & Chair

In this inspiring fireside chat, host Jon Ratcliffe is joined by Paul Polman, renowned business leader, campaigner, and co-author of Net Positive, who demonstrates how courageous companies thrive by giving more than they take. Paul explores how sustainable leadership, stakeholder thinking, and net positive impact accelerate business action to tackle climate change and inequality while delivering excellent financial performance. From his transformative decade as Unilever CEO to founding IMAGINE and chairing the B Team, Paul shares profound insights on building companies that profit by fixing the world's problems rather than creating them. Whether you're building sustainable businesses or leading systemic change, this episode is a call to arms to lead courageously, think net positive, and create businesses that truly serve the world.