EPISODE · Jun 4, 2025 · 1H 4M
Marketing Masterclass with Sadika Fakir, Tiger Brands Integrated Media and Digital Director
from Marketing Masterclasses · host Powered by Engage Video Group
In this episode, Sadika Fakir, joins Declan Hollywood to unpack what it takes to thrive in the fast-moving world of FMCG. Sadika shares her perspective on using consumer insight to drive strategy, building authentic connections with audiences, and staying adaptable in a constantly shifting landscape.She also speaks to the power of purpose-driven marketing, and how resilience, curiosity, and collaboration fuel lasting brand success.A must-listen for anyone passionate about FMCG, brand growth, and leading with intent.
What this episode covers
In this episode, Sadika Fakir, joins Declan Hollywood to unpack what it takes to thrive in the fast-moving world of FMCG. Sadika shares her perspective on using consumer insight to drive strategy, building authentic connections with audiences, and staying adaptable in a constantly shifting landscape.She also speaks to the power of purpose-driven marketing, and how resilience, curiosity, and collaboration fuel lasting brand success.A must-listen for anyone passionate about FMCG, brand growth, and leading with intent.
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Marketing Masterclass with Sadika Fakir, Tiger Brands Integrated Media and Digital Director
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