Marketing Mastery: Agility, AI, and Innovation | Insights from Lili Chua episode artwork

EPISODE · Apr 8, 2025 · 16 MIN

Marketing Mastery: Agility, AI, and Innovation | Insights from Lili Chua

from CMO Chats · host The Ortus Club

Lili, Senior Director of Marketing & Impact at Workiva, shared her journey from systems engineering to leading APAC marketing efforts. With 20+ years of experience, she discussed key campaigns like the Accelerate roadshow, the power of cross-team collaboration, and the challenges of shorter attention spans. Lili emphasized the need for agility, data, and AI in marketing, offering valuable advice for marketers to stay adaptable and innovative.#CMOChats #B2BMarketing #KnowledgeSharing #OrtusClub

Episode metadata supplied by the publisher feed · Published Apr 8, 2025

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Marketing Mastery: Agility, AI, and Innovation | Insights from Lili Chua

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