Marketing Minute – Building a Strong Brand

Delaney Walker, Extend Web Services Manager is joined by Jennifer Ellis, Customer Support Specialist to unpack the elements of branding that are key in creating your organization&#8217;s identity. Tune in for expert tips on crafting strong brand guidelines that help to grow client relationships—even before the first interaction! Contact Delaney at [email protected] Visit ExtendWebServices.com for more on Extend Web Services Heartbeat International provides a forum to express a marketplace of ideas for an audience of life-affirming pregnancy help organizations and those who support such organizations.  The ideas, views and opinions expressed in this presentation are those of the presenter and may or may not reflect advice, opinions, policies or views of Heartbeat International, Inc. Presenters come from a wide range of experiences and backgrounds, inside and outside of the Pregnancy Help Movement.  We encourage listeners or viewers to do their own additional research and discern for themselves how to apply the materials presented. <path fill="#ffffff" fill-rule="evenodd" class="icon" d="M8 14H3.667C2.733 13.9 2 13.167 2 12.233V3.667A1.65 1.65 0 0 1 3.667 2h8.666A1.65 1.65 0 0 1 14 3.667v8.566c0 .934-.733 1.667-1.667 1.767H10v-3.967h1.3l.7-2.066h-2V6.933c0-.466.167-.9.867-.9H12v-1.8c.033 0-.933-.266-1.533-.266-1.267 0-2.434.7-2.467 2.133v1.867H6v2.066h2V14z"> Share <path d="M4.9 0H0L5.782 7.7098L0.315 14H2.17L6.6416 8.8557L10.5 14H15.4L9.3744 5.9654L14.56 0H12.705L8.5148 4.8202L4.9 0ZM11.2 12.6L2.8 1.4H4.2L12.6 12.6H11.2Z" fill="#fff"/>Post <path d="M-296.2,401.6c0-3.2,0-6.3,0-9.5h0.1c1,0,2,0,2.9,0c0.1,0,0.1,0,0.1,0.1c0,0.4,0,0.8,0,1.2 c0.1-0.1,0.2-0.3,0.3-0.4c0.5-0.7, 1.2-1,2.1-1.1c0.8-0.1,1.5,0,2.2,0.3c0.7,0.4,1.2,0.8,1.5,1.4c0.4,0.8,0.6,1.7,0.6,2.5 c0,1.8,0,3.6,0,5.4v0.1c-1.1,0-2.1,0-3.2,0c0-0.1, 0-0.1,0-0.2c0-1.6,0-3.2,0-4.8c0-0.4,0-0.8-0.2-1.2c-0.2-0.7-0.8-1-1.6-1 c-0.8,0.1-1.3,0.5-1.6,1.2c-0.1,0.2-0.1,0.5-0.1,0.8c0,1.7,0,3.4, 0,5.1c0,0.2,0,0.2-0.2,0.2c-1,0-1.9,0-2.9,0 C-296.1,401.6-296.2,401.6-296.2,401.6z"/><path d="M-298,401.6L-298,401.6c-1.1,0-2.1,0-3,0c-0.1,0-0.1,0-0.1-0.1c0-3.1,0-6.1,0-9.2 c0-0.1,0-0.1,0.1-0.1c1,0,2,0,2.9, 0h0.1C-298,395.3-298,398.5-298,401.6z"/><path d="M-299.6,390.9c-0.7-0.1-1.2-0.3-1.6-0.8c-0.5-0.8-0.2-2.1,1-2.4c0.6-0.2,1.2-0.1,1.8,0.2 c0.5,0.4,0.7,0.9,0.6,1.5c-0.1,0.7-0.5,1.1-1.1, 1.3C-299.1,390.8-299.4,390.8-299.6,390.9L-299.6,390.9z"/>Share