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Marketing Mojo: Marketer’s Dream episode artwork

EPISODE · Jun 17, 2016 · 17 MIN

Marketing Mojo: Marketer’s Dream

from Resource Centre · host BFM Media

Mobile Marketing has been growing at over 100% year-on-year for four years and it is projected to overtake desktop marketing. The objective of any marketing campaign is to get people to purchase or consumer the product but it has been a growing pain to measure that specific ROI. Rohit Dadwal, Managing Director at Mobile Marketing Association, shares about how mobile wallet could close that loop and solve marketer’s growing pain.See omnystudio.com/listener for privacy information.

Episode metadata supplied by the publisher feed · Published Jun 17, 2016

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Marketing Mojo: Marketer’s Dream

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This episode is 17 minutes long.

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This episode was published on June 17, 2016.

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Mobile Marketing has been growing at over 100% year-on-year for four years and it is projected to overtake desktop marketing. The objective of any marketing campaign is to get people to purchase or consumer the product but it has been a growing pain...

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