Marketing Must Drive Revenue - Paul Rossetti

What this episode covers

Welcome to another episode live from Possible, where the networking is nonstop, and everyone claims they have a future in marketing. Today I'm joined by Paul Rossetti, Chief Revenue Officer at Claritas, a company helping brands connect audience intelligence, engagement, measurement, and growth in a much smarter way. Paul operates where marketing ambition meets commercial reality. His focus is helping organizations find the right customers, reach them more effectively, reduce wasted spend, and turn strategy into measurable revenue outcomes.

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Frequently Asked Questions

How long is this episode of The CMO Whisperer?

This episode is 19 minutes long.

When was this The CMO Whisperer episode published?

This episode was published on June 2, 2026.

What is this episode about?

Welcome to another episode live from Possible, where the networking is nonstop, and everyone claims they have a future in marketing. Today I'm joined by Paul Rossetti, Chief Revenue Officer at Claritas, a company helping brands connect audience...

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