Marketing, Sales & Strategy – die Rollen im B2B in Zukunft | Marketing on fire #137

from Marketing on fire · host Robin Heintze

Wenn die Einführung von Innovationen in B2B Unternehmen scheitern, dann liegt es fast immer im Wesentlichen an Sales & Marketing. So lautet eine These aus dem neuen Buch “SALESTEGY” von Prof. Dr. Jan Wieseke. Gemeinsam werfen wir einen Blick auf die Verzahnung von Sales und Marketing, Strategien & Co!

Episode metadata supplied by the publisher feed · Published Sep 15, 2023

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Marketing, Sales & Strategy – die Rollen im B2B in Zukunft | Marketing on fire #137

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