Marketing Starts Here: How Real Estate Agents Build Awareness and Attract Clients episode artwork

EPISODE · Apr 30, 2025 · 18 MIN

Marketing Starts Here: How Real Estate Agents Build Awareness and Attract Clients

from Brokers Open Podcast · host Matt Vigh and Dr. Ben Spears

Before a buyer or seller ever chooses you, they have to know you exist. In this episode of the Brokers Open Podcast, we break down the first step in the marketing journey: Awareness—and how agents can position themselves as the agent of choice in their market.🚀 Inside the episode:What “Awareness” really means in real estate marketingWhy being good at your job isn’t enough if no one knows youPractical ways to get seen more (without spending a fortune)The Awareness → Consideration → Decision framework explainedHow top agents stay top-of-mind and win more businessIf you want more leads, more referrals, and more recognition, this is the step most agents skip—and it’s costing them deals.👉 Want help growing your visibility and authority? Learn more here:https://www.the-value-effect.com/bop-live-registrationTake our Social Media Course here:https://mattstestingground.app.clientclub.net/courses/offers/17284fcc-c874-4be1-85fe-ecaa01f4760b🎯 Subscribe now for weekly tips to grow your real estate brand and business!#RealEstateMarketing #AgentBranding #LeadGeneration #TopOfMind #BrokersOpenPodcast

Before a buyer or seller ever chooses you, they have to know you exist. In this episode of the Brokers Open Podcast, we break down the first step in the marketing journey: Awareness—and how agents can position themselves as the agent of choice in their market. 🚀 Inside the episode: What “Awareness” really means in real estate marketingWhy being good at your job isn’t enough if no one knows youPractical ways to get seen more (without spending a fortune)The Awareness → Consideration → Decision ...

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Marketing Starts Here: How Real Estate Agents Build Awareness and Attract Clients

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This episode was published on April 30, 2025.

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Before a buyer or seller ever chooses you, they have to know you exist. In this episode of the Brokers Open Podcast, we break down the first step in the marketing journey: Awareness—and how agents can position themselves as the agent of choice in...

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