Marketing Strategies For Serviced Accommodation

Register your interest in Serviced Accommodation Discovery Day here, and a member of our team will get back to you to confirm your place at your preferred date.     In this podcast, Kevin shares several highly effective marketing tips that work well even in today´s challenging environment. He shares simple ways that all kinds of serviced accommodation owners can get away from having to rely on OTAs like Booking.com. Including several marketing methods that take minutes to implement and are free or virtually free.   KEY TAKEAWAYS Do not use photos you took with your phone. Professional photos always bring you more and better-paying clients. If you are not good at writing, get help to write your listing and ask for feedback from other SA property owners. Have your own website and make it a good one. List on Google My Business to get more free bookings. Use your Wi-Fi service to capture the contact details of guests that you can later use for marketing promotions. Offer discount codes to those that book via your website. Create a PDF flyer that highlights the benefits of your property over hotel accommodation. Use social media to run competitions that encourage people to like and share details of your properties.   BEST MOMENTS ‘It’s really important to have your own website.’ ‘You can be getting commission-free bookings in via Google. ‘ ‘I never advocate trying to cut out booking.com and Airbnb. ‘   VALUABLE RESOURCES The Serviced Accommodation Property Podcast https://propertysoldier.co.uk/ Rich Dad, Poor Dad by Robert T Kiyosaki Serviced Accommodation Success by Kevin Poneskis Contact Rob to get the details of a website designer who specializes in producing amazing property websites.   ABOUT THE HOST Your host Kevin Poneskis enjoys public speaking, travelling, exercising, and keeping fit. He also enjoys working with a charity called STOLL which provides accommodation and training for homeless veterans.   Kevin was in the British Army serving 24 years, mostly in a Commando unit and retired at the rank of Regimental Sergeant Major. He left the Army in 2011 and became a full-time property investor. During most of his Army career, Kevin was investing in property and has been a property investor now for over 27 years.   CONTACT METHOD https://en-gb.facebook.com/propertysoldier/ [email protected]