Marketing the Olympics & the Unique Challenges for Brands During the Tokyo Games  episode artwork

EPISODE · Aug 5, 2021 · 9 MIN

Marketing the Olympics & the Unique Challenges for Brands During the Tokyo Games

from This Week in Business

Eric Bradlow, Host of SiriusXM's Wharton Moneyball and Wharton Professor of Marketing, talks about marketing during the Olympics and the challenges brands - and athletes - faced this year specifically due to Covid. This interview originally aired as part of Wharton Business Daily's Olympics special. Hosted on Acast. See acast.com/privacy for more information.

Episode metadata supplied by the publisher feed · Published Aug 5, 2021

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Marketing the Olympics & the Unique Challenges for Brands During the Tokyo Games

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