Marketing the Viral Tiktok Shop Lash Serum: ByBabes with Megan Jones | Marketing Podcast

from Digital Cheesecake · host Jack Johnson | Blu Digital & Ellie Farrugia | Kinsman and Co

Megan Jones is the co-founder of ByBabes, the beauty brand behind the viral lash serum that’s sold over 100k units on TikTok Shop. In this episode, we unpack how ByBabes scaled from an idea into a best-selling ecommerce brand using TikTok Shop as a major growth driver. If you need some mid-week motivation, or want to branch on to Tiktok Shop, this is one you want to watch!🎧 Listen on Spotify, Apple Podcasts & YouTube. #TikTokShop #Ecommerce #MarketingPodcast #FounderStory #GrowthMarketing #ByBabes #LashSerum

Episode metadata supplied by the publisher feed · Published May 26, 2026

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Marketing the Viral Tiktok Shop Lash Serum: ByBabes with Megan Jones | Marketing Podcast

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