Marketing with Empathy with Brooke Sellas

What this episode covers

Marketing is more than mapping a customer journey through a sales funnel. It requires taking a walk in their shoes and understanding how to help them get where they want to go. But for that, you don't want to just think like a marketer. You need to BE the customer! Brooke Sellas, Founder & CEO of B Squared Media, joins Jeff and Grace to explore how to connect, converse, and convert through social-led customer care.

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Frequently Asked Questions

How long is this episode of Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers?

This episode is 55 minutes long.

When was this Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers episode published?

This episode was published on February 18, 2022.

What is this episode about?

Marketing is more than mapping a customer journey through a sales funnel. It requires taking a walk in their shoes and understanding how to help them get where they want to go. But for that, you don't want to just think like a marketer. You need to...

Can I download this Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers episode?

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