Marketplace Momentum: Reinventing Software Buying in the Age of AI

Godard Abel, serial entrepreneur and G2 co-founder, shares the journey of disrupting enterprise software discovery by building a peer-powered marketplace. He discusses the challenges of scaling two-sided platforms, why authentic customer reviews matter more than analyst reports, and how AI is transforming both software buying and reviews themselves. Abel also opens up about leadership vulnerability, avoiding burnout through conscious self-care, and the importance of giving back. A candid look at building trust, resilience, and innovation in SaaS. Learn more at https://www.coffee.ai/