EPISODE · Jul 5, 2026 · 39 MIN
Martin Weigel's new book on lessons from the front line
from On Strategy Showcase · host On Strategy Showcase
A favorite guest of the show, Martin is one of the most influential strategists in the industry. Formerly of W+K and AMV BBDO, his new book, Strategy is a Verb, reflects on lessons learned in the trenches. A must listen and must read for all of us. Check him out at www.martinweigel.org
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Martin Weigel's new book on lessons from the front line
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