Más que un banco: El servicio en BAC Credomatic

from El podcast de Rachel Álvarez Murillo · host Conexión Global

En este episodio, un grupo de expertos en marketing, estrategia y comunicación analiza cómo BAC Credomatic ha logrado transformar el concepto tradicional de la banca. A partir de la experiencia de Douglas Moya, líder de servicio al cliente con más de 20 años en la institución, se explora cómo el banco combina valores humanos, innovación tecnológica y propósito social para reimaginar la experiencia financiera en Centroamérica.

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This episode is 35 minutes long.

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This episode was published on October 24, 2025.

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