EPISODE · Nov 29, 2024 · 25 MIN
Mashreq Bank’s Suad Merchant on building a lasting brand, storytelling, and key KPIs
from Campaign Middle East - Podcasts
Mashreq Bank’s Suad Merchant explains how the bank’s long-term brand approach is rolled out through meaningful campaigns, authentic storytelling, and finding the right balance between creativity and tech.
NOW PLAYING
Mashreq Bank’s Suad Merchant on building a lasting brand, storytelling, and key KPIs
No transcript for this episode yet
Similar Episodes
Sep 22, 2023 ·20m
Sep 22, 2023 ·20m
Sep 22, 2023 ·27m
Sep 22, 2023 ·14m
Sep 22, 2023 ·24m
Sep 22, 2023 ·22m