Master the Art of Connection: Best Kept Secrets Reveal w/ Janell Roedl

Jason Phillips: [00:00:00] Welcome to the Contractor Freedom Podcast. I'm your host, Jason Phillips. This show exists to help small business owners like you escape the tyranny of Contractor Freedom and enter the bliss of Contractor Freedom so you can have the Time, Money, and Freedom to Live Your Life With Purpose Beyond Your Business.As a certified human behavior consultant in DISC personality styles and motivators, I'll be sharing with you skills for life, love, leadership, and business. I'll also be connecting you with experts that can help you scale your business and your life. So if you want to build the business and life of your dreams, then you are in the right place.Let's go.Jason Phillips: Hello, contractors. I ignored these resources. For so many years, and I kept hearing about all the amazing resources that the PCA had available for its members. And even though I've been a member for a long time, I had been a member for a long time, I never really took the time to check these things out because I was always busy running my [00:01:00] business.Well today, I've got great news. We're opening the closet turning on the light in today's episode We're diving in with the PCA's own Janelle Roedl the PCA member advocate I want you to stick around till the end because I guarantee you're gonna discover one or more multiple resources that you can use To solve your business challenges, stand on the shoulders of the giants that have gone before you, save you time, money, and headaches.Janelle, welcome to the show.Janell Roedl: Thank you, Jason. I am honored and it's a pleasure to be here.Jason Phillips: Well, I am so glad that we connected. Janelle, would you, would you take a moment to share with everybody, you know, what's your role? What, what is, what is the member coordinator at the PCA?Janell Roedl: Absolutely, I'd love to. So my title now is Member Advocate and I kind of gravitate more towards that title because it really shows that my role is on the side of the painting contractor. Not [00:02:00] PCA, but I'm here to create a premier experience for PCA members. , we do that in a variety of ways by providing resources and connecting our contractors with those resources.We have so many that it's often a challenge. One of the biggest challenges is, Finding those resources. So it's my role to help do that. , to answer questions, troubleshoot just problems, issues, connect with you. Take feedback. I would love any feedback on, the PCA, the resources we offer, the member experience, because I just want to make it better.My heart is service. I love people. I love connecting withJason Phillips: Well, you know, I, I love, I love that. And I appreciate you sharing that. One of the things that's frustrating is when you're working within as a business owner, or let's just say as a consumer at all, you're working with an organization or you're working with, with a, with a company and. You're like, who do I call for this?Who do I call for that? I mean, just recently my company, we had been working with another company that was going to deliver some [00:03:00] stuff to us and, some digital goods to us. And they had so many departments and people, we didn't really have a single point of contact. And so hearing you just say, look, that's my job. So I think that is, Janell Roedl: Yeah. I'm your girl.Jason Phillips: so before the end of this episode, you guys are going to learn how to get in touch with Janelle so she can answer, any questions, that you have. So let's, you know, the, the, the PCA, the Painting Contractors Association, for those of you that aren't familiar, significant anniversary this year?Janell Roedl: There is, this year marks our 140th anniversary and that just blows my mind. We have a hard time thinking in generations like that. So, yeah, been around a long time, as you mentioned, standing on the shoulders of the giants that have come before us, we don't have to reinvent the wheel. We just grow over 140 years and that's like one of, the big benefits of aligning with the PCA is aligning painting contractors with an organization that has 140 years of legacy behindJason Phillips: that is, thatJanell Roedl: we're excited.Jason Phillips: So, you know, let's, let's talk about the vision. Like, , if so [00:04:00] many contractors, I still meet contractors who don't even know, painting contractors who don't even know who the PCA is Janell Roedl: Right. We still say it's the best kept secretJason Phillips: would, I would agree with that. Why does the PCA exist?Janell Roedl: great question. it exists very similar to what you told me your mission is, to elevate the painting industry, to bring professionalization to the painting industry. In the very early days, it was more designed to advocate for, painting contractors, as we have evolved and grown. And more recently, the PCA is here to discover the challenges and the pain points of our painting contractors.and meet those needs and we do that through educational resources painter training and i'm sure we're going to get into our resources today, but meeting the needs of our painting contractors in the world todayJason Phillips: you got me thinking, . you've been doing this for a while with the Janell Roedl: A little biti'm still learning i'm eightJason Phillips: that's, a significant amount of time. In your mind, [00:05:00] what do you think is the, I don't want to say best kept secret, but if there's one thing about the PCA and you're like, I run into so many contractors who don't know about X, Y, Z, and they need to know about X, Y, Z.What, is there something that sticks out in your mind?Janell Roedl: I have a handful of like my favorite resources or benefits with the PCA and the first one is one that I've just mentioned. It's aligning with that mission and that legacy. I think that's one of the best kept secrets. With your PCA membership, you gain access to the PCA logo and marketing materials. so Aligning in where you invest your money, your time, and using those resources like the logo package where people recognize you as a PCA member and, associate you with that legacy and that professionalization, craftsmanship and integrity.So that's one of the best. resources and reasons I think a painting contractor would want to align with the PCA. Some of my other top favorites are, [00:06:00] painter training. Painter training isJason Phillips: Can we elaborate on that for a moment what what is entailed thereJanell Roedl: So painter training, was designed to, for the painting contractor to be able to train their crew. It's seven courses. They complete the courses on their own time, video courses. They take a quiz and earn a certificate. it's standardized so that you as the painting contractor have confidence that your crew has been trained well. The painters have feel this endearment towards you as a painting contractor because you've invested in their professionalization.And that helps with employee retention, which everyone is concerned about in these times. And that all comes free with your membership, which is why it's at the top of my list because it's one of those things you get for free just by beingJason Phillips: So what if you know, what if what if the painters are spanish speakers?Janell Roedl: Great question. So, four, I believe four of those seven courses have been translated into Spanish because we do have, we want [00:07:00] to get into some of those realms like women and the Spanish speaking community. We have a Spanish initiative that we're launching in the next two years with PPG, to bring more Spanish resources.So, right now they haven't all been translated into Spanish, but they will be within the next two years, in order to meet that need, because it's definitely aJason Phillips: So if i'm a business owner, i'm a member I can train all I can put all of my painters through this training for no additional charge.Janell Roedl: Right? I know. It's crazy. If you were a non member and purchasing those courses, they would be 99 per course per crew person. so rightJason Phillips: Yeah, it's justJanell Roedl: wellJason Phillips: for sure for sure okay, so I I know that you know, I i'm a fan of hiring for character and training for skill and hiring, let's just say hiring for fit. And, but you've got to have a training program. The reason that so many people, especially when they're newer in business, they're like, I need someone with experience.I need someone with experience. Well then you get someone with experience, might be bad experience, [00:08:00] but there's a pretty high likelihood they have bad habits or at least habits and ways of ingrained habits that don't, mesh with the way you need to run your business. And so, I love this that you, so now you can focus more on finding the right person, put them through a training program.How long does it take to go through that training program?Janell Roedl: that's a great question. It is like, go at your own pace. Seven courses, I don't know what the average, I need to look that up. What's the average time that it takes someone to complete a course? I'm thinking it's like an hour and a half to two