(Masterclass) How to tweak your launch strategy to make more sales in a tough economy episode artwork

EPISODE · Jun 13, 2024 · 1H 30M

(Masterclass) How to tweak your launch strategy to make more sales in a tough economy

from Imperfect Action · host Steph Taylor

Even though the economy is tough, people are still spending money. They're just being a lot more discerning about *where* they spend it—meaning that your messaging and content needs to show them why they need to spend money on your offer, right now.In today's episode, I'll help you uncover the key shifts to sell your online course, program or membership even when it feels like the economy (and the algorithms) are stacked against you.- How uncovering common content and messaging mistakes can help you to sell more of your offers (instead of limiting your sales).- The shifts you need to make to make more profit in your next launch—based on what's working right now, not what worked two years ago. - How understanding what sells (and what doesn’t sell) in a tough economy means you can share content that delivers great value to your audience *and* sells your offer at the same time.- The simple strategy for launch content that sells without feeling sales-y.SHOW LINKS:- Doors are currently open for Launch Magic until 20 June 2024. To find out more, DM me “magic” on Instagram (@stephtaylor.co) or visit https://learn.stephtaylor.co/launch-magic- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabiLet's be Instagram friends: https://instagram.com/stephtay...

Even though the economy is tough, people are still spending money. They're just being a lot more discerning about *where* they spend it—meaning that your messaging and content needs to show them why they need to spend money on your offer, right now.In today's episode, I'll help you uncover the key shifts to sell your online course, program or membership even when it feels like the economy (and the algorithms) are stacked against you.- How uncovering common content and messaging mistakes can help you to sell more of your offers (instead of limiting your sales).- The shifts you need to make to make more profit in your next launch—based on what's working right now, not what worked two years ago. - How understanding what sells (and what doesn’t sell) in a tough economy means you can share content that delivers great value to your audience *and* sells your offer at the same time.- The simple strategy for launch content that sells without feeling sales-y.SHOW LINKS:- Doors are currently open for Launch Magic until 20 June 2024. To find out more, DM me “magic” on Instagram (@stephtaylor.co) or visit https://learn.stephtaylor.co/launch-magic- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabiLet's be Instagram friends: https://instagram.com/stephtay...

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(Masterclass) How to tweak your launch strategy to make more sales in a tough economy

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This episode was published on June 13, 2024.

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Even though the economy is tough, people are still spending money. They're just being a lot more discerning about *where* they spend it—meaning that your messaging and content needs to show them why they need to spend money on your offer, right...

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