Mastering Agentic AI: An Interview with Martin Kihn, Senior Vice President, Strategy at Salesforce episode artwork

EPISODE · Aug 21, 2026 · 1H 2M

Mastering Agentic AI: An Interview with Martin Kihn, Senior Vice President, Strategy at Salesforce

from Customer First Thinking

Marketers are counting on AI to streamline their campaign workflows and speed up production work through the use of autonomous agents. But before that can happen, warns Salesforce's Martin Kihn, they need to rethink how the work gets done, learn how to build and deploy agents, and build a unified data infrastructure that can be trusted.

Episode metadata supplied by the publisher feed · Published Aug 21, 2026

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Mastering Agentic AI: An Interview with Martin Kihn, Senior Vice President, Strategy at Salesforce

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