Mastering Branding and Design: Vicky Winkler from The Marketing Shop EP 270

We explore the world of branding, design, and marketing with the incredible Vicky Winkler, owner of The Marketing Shop. 🎨📦 From print materials to graphic design, Vicky has a wealth of knowledge to share. Discover her four-step branding process, gain insights into branding priorities, and learn about the power of direct mail in today's digital age. Whether you're an entrepreneur, marketer, or design enthusiast, you won't want to miss this enlightening conversation.Vicky has free tools for you https://tms.marketing/free-tools.html  https://tms.marketing  & https://stillwaterbranding.com The Yakking Show is brought to you by Peter Wright & Kathleen Beauvais contact us to be a guest on our show. https://TheYakkingShow.com   [email protected]    [email protected]  Join our community today so you don't miss out on advance news of our next episodes. https://bit.ly/3JW9w46 Timeline 01:25                     Branding priorities 02:30                     Changes in Conventions and designs 04:30                     Direct mail is cost effective 05:15                     What sets Vicky and TMS apart 06:30                     Biggest branding mistakes 11:40                     Investment in print 15:00                     Latest trends in design 16:00                     Non-traditional colours 18:00                     Vicky’s 4 step branding process 21:28                     Social Media 21:55                     Stillwater Branding 22:40                     Success Secrets 23:20                     Contact Vicky Here are some of the tools we use to produce this podcast. Hostgator for website hosting. Podbean for podcast hosting Airtable for organizing our guest bookings and automations. Audio Pen for transcribing voice notes   Clicking on some links on this site will let you buy products and services which may result in us receiving a commission, however, it will not affect the price you pay.