Mastering Content Creation and Landing Brand Deals with Erin Lawrence : Ep#66

from Creator's Leverage Guild · host Mike Strahl

In this episode of the Basic Influencer Strategies podcast, Mike sits down with Erin Lawrence — a full-time content creator, YouTube strategist, and former TV journalist who’s grown her channel to nearly 100,000 subscribers. Erin shares how she made the leap from news anchor to influencer, how she consistently lands paid brand deals, and what it really takes to build a sustainable, profitable creator business.We dive into:Erin’s transition from traditional media to YouTubeThe real numbers behind her content incomeHer system for pitching and pricing brand dealsHow she handles negative feedback and online trollsTools and workflows that streamline her content creationWhy professionalism, consistency, and high-quality content matter more than everIf you’re a creator ready to go full-time, this episode is packed with actionable tips, real talk, and a behind-the-scenes look at what it takes to thrive in today’s digital world.Connect with Erin LawrenceYouTube: Erin Lawrence TVInstagram: @amazingintent | @erinlyycNewsletter: The Amazing Intentional InfluencerWork with Mike 1-on-1Book a single session: Click hereSave with a 4-session bundle: Click hereCreator Tools & DiscountsViral Vue: Try it here – Save 10% with code STRAHL10Descript (Edit like a pro): Click hereLiked this episode?Don’t forget to subscribe, leave a review, and share this with a fellow creator looking to scale their income and build a long-term content business!For all inquires please reach out to me by email : [email protected]

Episode metadata supplied by the publisher feed · Published Apr 6, 2025

Embed this episode

Attribution link and audio player

Ready to play

Mastering Content Creation and Landing Brand Deals with Erin Lawrence : Ep#66

0:00 1:04:45

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

The Course Mentors Podcast The Course Mentors Hey there, future course creator!Ever feel like turning your know-how into an online course is like trying to solve a Rubik's cube blindfolded? Well, grab your headphones because "The Course Mentors Podcast" is here to be your secret weapon!Meet Aimee and Odette (that's us!), your new best friends in the course creation world. We've been in the trenches for over a decade, and for the last five years, we've been rocking the online course space. Now we're here to spill all our secrets in bite-sized, 15-20 minute episodes that'll fit perfectly in your coffee breaks.No fluff, no filler - just real, actionable advice that'll take you from "um, what's a landing page?" to "holy moly, I just hit six figures!". We're talking everything from crafting your course to marketing it like a pro and building a business that'll have you pinching yourself.Whether you're dreaming of ditching the 9-to-5 grind, adding a sweet extra income str Let's Talk Docs SustainOSS Hello and welcome to Let’s Talk Docs! On this podcast, we’ll be sharing with you a new concept around documentation and sustainability. We’re going to talk about how you can leverage documentation, how you can leverage content to bring more people, more attention, and more funding to your products. We’ll talk to experts who know how to write content engagingly, interview people who speak about the importance of content having goals, and talk to people who have successfully built projects, used excellent documentation, and used the content as the pillar of their success. Our panelists are Portia Burton, who is the owner of DocumentWrite, and Eric Holscher, who is the Co-Founder of Read the Docs, Write the Docs, EthicalAds, and PyCascades.

Frequently Asked Questions

How long is this episode of Creator's Leverage Guild?

This episode is 1 hour and 4 minutes long.

When was this Creator's Leverage Guild episode published?

This episode was published on April 6, 2025.

Can I download this Creator's Leverage Guild episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!