MASTERING INFLUENCE with CREDIBILITY and RELATABILITY | Lance Brown

In this episode of the Marketing Boost Solutions Podcast, Capt. Marco features relationship and sales expert, Lance Brown. Lance has a Bachelor's Degree in Marketing and a Master's Degree in Executive Leadership. Backed by years of research and decades of real-world experience, he has developed a ground-breaking concept called The Influence Formula. This simple and powerful tool helps individuals understand and increase their influence. It applies to many areas of life, and he is adept at tailoring it specifically to your audience. Lance distinguishes between persuasion and influence, highlighting the importance of credibility and relatability in establishing influence. He also discusses common mistakes in trying to influence others, such as the admiration gap and the connection gap. He shares his insights on fundraising and the importance of self-awareness in identifying one's influence gaps.  As a dynamic leader and communicator, he loves to share these empowering lessons with others. Through his experience, he has gained valuable insights into what draws individuals to each other and moves people to action. Lance's insights are not just for salespeople or business owners. They're for anyone who realizes that a significant part of their life requires influence. I highly encourage you to visit Lance's website below to know more about him and take his free Influence Spectrum Quiz.  Website: https://www.lancewbrown.com/ Facebook: https://www.facebook.com/lance.william.brown LinkedIn: https://www.linkedin.com/in/lance-brown-1a020a29/ Not a MarketingBoost Solutions member yet? Book a free Brainstorming Session with our team today to learn more about our travel incentives. Click here: https://api.automationbooster.com/widget/appointment/brainstorm-session/mb Whether you are a start-up or a well-established business, you need to have a robust platform to help you scale your business with the ease of automating Marketing Boost travel incentives. Schedule a call with our team to explore what Automation Booster can do for you. Book here: https://api.automationbooster.com/widget/bookings/brainstorm-session/ab