Mastering LinkedIn Sponsored Message Ads & Conversation Ads

✨ Dive into our latest exploration, where we uncover the ins and outs of LinkedIn-sponsored messaging ads and conversation ads. From insightful details on optimizing B2B ads for conversions to LinkedIn Ads best practices and practical tips for crafting engaging messages, this episode is your go-to source for mastering this targeted ad format and driving conversions effectively.📝Special Episode Links:Sponsored Messaging AdAnthony Blatner on Linkedin: The new Average Dwell Time metric is out🔑 Key Takeaways:LinkedIn's new "dwell time" metric helps track how long users engage with ads, offering deeper insights into ad performance.LinkedIn campaigns will soon optimize for qualified leads rather than all leads.Sponsored messaging ads provide a highly targeted ad format, perfect for personalized invites and high-value offers.Effective use of sponsored messaging ads can drive conversions but also can be costly if not used correctly.🕒 Timestamps:0:10 - Introduction to Messaging Ads0:45 - LinkedIn's new metric "Dwell time"2:52 - Optimizing for qualified leads4:53 - Overview of Sponsored Messaging and Conversation Ads 6:13 - Difference between Sponsored Messaging ad and other ad format7:51 - Objectives and how Sponsored Messaging Ads works9:42 - Components of Sponsored Messaging Ads14:15 - Key features of using message ads17:14 - Frequency caps for Messaging Ads18:49 - Writing an effective Message Ad 22:20 - Best practices in running a Message Ad 24:52 - Real-life examples of Sponsored Messaging Ads Usage27:34 - Sponsored Messaging Ads recapFound this episode helpful?Take 15 seconds to leave a review on Apple Podcasts or Spotify and share one thing you learned.→ Apple Podcasts HERE→ Spotify HERE~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~🔗 More About Us:🌐 Top LinkedIn Ads Agency, Speedwork: https://speedworksocial.com/💼 LinkedIn Ads Expert, Anthony Blatner: https://www.linkedin.com/in/anthonyblatner/For more engaging content, make sure to like, share, and subscribe!