EPISODE · Jan 9, 2019 · 1H
Mastering Online Advertising for Profit – with Justin Brooke of AdSkills
from The Best Business Podcast with Daryl Urbanski · host Daryl Urbanski
DOWNLOAD THE WORKBOOK NOW Digital advertising often means pouring money into online ads, but are we really getting our pennies back? It’s one of the fastest-growing avenues for business growth, yet the landscape is increasingly complex. Evolving algorithms, confusing jargon, and rising ad spend create a challenging environment. Small business owners chasing initial leads need […]
What this episode covers
How To Advertise Your Business? Justin Brooke will show you how to advertise your business online. He's an author, blogger, speaker, and the founder of AdSkills. He is a highly-respected online advertising expert. He's has helped over 11,000 ad buyers create more profitable campaigns. You can find all you need to know about how to advertise your business online. Here in this interview. He is back on the show to share some insights on how to make the paid media game work and what to do when things go wrong. He talks us through the current situation of the industry, algorithms and how you can advertise on different platforms, and fixing your campaigns. If you’re interested to know more, tune in to the episode! Tips On How To Advertise Your Business: Native ads are strong for businesses with a mass-market type of products or services. If you have a niche, work with Google, Facebook, or YouTube. If you want to learn just one, Google is your safest bet. Start with branded search ads, then follow up with retargeting and discovery ads. You can make a lot of mistakes and still find success with this system at a small budget. People, especially newbies, make the mistake of wanting all the traffic and the customers, thus using all possible keywords. They use their whole budget and create a massive campaign despite having no experience. You should start small. With Smart Display campaigns, Google will do all the testing for you. After a certain number of conversions, Google becomes your super affiliate. However, it’s not advisable to use with brand new products. You will need a technical marketer and a personal business coach to stay competitive. Need More Help On How To Advertise Your Business? For more insights into how to advertise your business, connect with Justin: Facebook: https://www.facebook.com/justinbrooke/ AdSkills website: https://www.adskills.com AdSkills Facebook: https://www.facebook.com/getadskills/
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Mastering Online Advertising for Profit – with Justin Brooke of AdSkills
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