EPISODE · Jun 12, 2025 · 22 MIN
Mastering Small Business Sales with Kirstin Carey
from Small Business Break-Through · host Jason Pond
In this episode of the Small Business Breakthrough Podcast, host Jason interviews Kirstin Carey, founder of Evolve Consulting, who has over 30 years of sales experience and is a specialist in helping small business owners become expert closers. Kirstin shares her journey from sales consulting to overcoming significant health challenges, to building successful businesses including wellness centers and health consulting practices. She discusses the importance of small business owners understanding the fundamentals of sales and the common mistakes they make. Kirstin also talks about her unique, human-centered approach to sales and the impact of AI on the industry. Don't miss the actionable advice and insights on how small business owners can thrive even in challenging economic climates. 00:00 Introduction to the Small Business Podcast 00:05 Meet Kirstin Carey: Sales Expert and Health Consultant 01:32 Kirstin's Journey: From Sales to Health and Back 02:34 The Importance of Sales for Small Business Owners 04:52 Transitioning Back to Sales Consulting 06:22 The Role of Small Businesses in the Economy 08:31 Kirsten's Unique Approach to Sales Consulting 10:44 Recent Projects and Market Shifts 15:32 The Impact of AI on Sales and Consulting 18:32 Lightning Round: Fun and Personal Questions 21:00 Conclusion and How to Connect with Kirstin
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