Mastering the Game: Business Structuring and Tax Strategies for Musicians with Ross Brunson | SMP 76 episode artwork

EPISODE · Feb 13, 2026 · 1H 4M

Mastering the Game: Business Structuring and Tax Strategies for Musicians with Ross Brunson | SMP 76

from Successful Musicians · host Jason Tonioli

To read the complete transcript and watch the podcast video, visit the ⁠⁠⁠⁠episode blog⁠⁠⁠⁠.In this episode of the Successful Musicians Podcast, Jason Tonioli sits down with Ross Brunson, a longtime business consultant who has helped hundreds of entrepreneurs structure their businesses correctly, reduce unnecessary taxes, and build long-term stability.Ross is also the father of Russell Brunson, and shares behind-the-scenes stories from both his own career and Russell’s early entrepreneurial journey.This is a longer, in-depth conversation focused on business fundamentals, mindset, and defining real success. It is especially relevant for musicians and creative professionals who often avoid the business side of their careers.What You’ll Learn- Why most musicians and creatives overpay in taxes- How the business structure directly affects financial freedom- The dangers of ignoring bookkeeping and accounting- Why do many CPAs avoid a proactive tax strategy- How understanding the IRS code can legally reduce taxes- Why time freedom is a better measure of wealth than income- When to stop doing everything yourself and hire help- How long-term thinking creates sustainable successTopics Covered in This Episode- Ross Brunson’s early career and first business ventures- Lessons from insurance, restoration, and entrepreneurship- Why business is a game with rules- Common tax mistakes creative professionals make- Real stories of entrepreneurs who ignored structure- Why compliance and strategy must work together- Russell Brunson’s early marketing journey- The importance of focusing on strengths- Residual income versus earned income- Redefining success as time, service, and impactConnect with Ross BrunsonWebsiteConnect with Jason TonioliWebsite FacebookYouTube InstagramSpotifyPandoraAmazon MusicApple Music

To read the complete transcript and watch the podcast video, visit the ⁠⁠⁠⁠episode blog⁠⁠⁠⁠.In this episode of the Successful Musicians Podcast, Jason Tonioli sits down with Ross Brunson, a longtime business consultant who has helped hundreds of entrepreneurs structure their businesses correctly, reduce unnecessary taxes, and build long-term stability.Ross is also the father of Russell Brunson, and shares behind-the-scenes stories from both his own career and Russell’s early entrepreneurial journey.This is a longer, in-depth conversation focused on business fundamentals, mindset, and defining real success. It is especially relevant for musicians and creative professionals who often avoid the business side of their careers.What You’ll Learn- Why most musicians and creatives overpay in taxes- How the business structure directly affects financial freedom- The dangers of ignoring bookkeeping and accounting- Why do many CPAs avoid a proactive tax strategy- How understanding the IRS code can legally reduce taxes- Why time freedom is a better measure of wealth than income- When to stop doing everything yourself and hire help- How long-term thinking creates sustainable successTopics Covered in This Episode- Ross Brunson’s early career and first business ventures- Lessons from insurance, restoration, and entrepreneurship- Why business is a game with rules- Common tax mistakes creative professionals make- Real stories of entrepreneurs who ignored structure- Why compliance and strategy must work together- Russell Brunson’s early marketing journey- The importance of focusing on strengths- Residual income versus earned income- Redefining success as time, service, and impactConnect with Ross BrunsonWebsiteConnect with Jason TonioliWebsite FacebookYouTube InstagramSpotifyPandoraAmazon MusicApple Music

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Mastering the Game: Business Structuring and Tax Strategies for Musicians with Ross Brunson | SMP 76

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This episode is 1 hour and 4 minutes long.

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This episode was published on February 13, 2026.

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To read the complete transcript and watch the podcast video, visit the ⁠⁠⁠⁠episode blog⁠⁠⁠⁠.In this episode of the Successful Musicians Podcast, Jason Tonioli sits down with Ross Brunson, a longtime business consultant who has helped hundreds of...

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