Masters of Publishing 4: Secrets to Winning Big with Game Monetization!

from Deconstructor of Fun · host Deconstructor of Fun

Monetization in hybridcasual is a balancing act: ads for early players, IAP for the committed ones. Maayan Eshkol dives into player segmentation, the real role of a game economist, and why monetization has to be part of the design loop from day one.👉 Learn how to integrate ads and IAP without sacrificing retention.

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This episode is 23 minutes long.

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This episode was published on November 3, 2025.

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