Masterson Letterpress Printing: The Beauty of the Letterpress | Patrick Masterson

Letterpress printing dates back to the 1400s and was the primary method of print until the mid-20th century. Offset printing took over and now digital printing dominates the print world. However, recently letterpress has had a revival as an artisan printing form. In Louisville, Kentucky, Patrick Masterson is helping to keep this print form alive with his print shop. He believes that this is how typography is meant to be printed, it adds dimension and feels great in your hand. We get into this and whole lot more on this week's episode of Small Business War Stories.