Math That Makes Sense (& Dollars): Understanding The Economics Of E-commerce

In this episode, @NateLagos walks you through two big mistakes ecom brands make all too often: Planning to maintain marketing efficiency when aggressively scaling Cutting ad spend when performance is worse than desired Both of these mistakes have a detrimental affect on the bottom line, and in this episode, you''ll learn how and why you need to avoid them like the plague. Tactical & Practical is sponsored by Intelligems.io - the one stop shop for all your split testing needs! Book a demo and start adding profit to your bottom line today! Follow me @NateLagos on twitter and tweet at me with any questions about the show!