MATRIXX FERREIRA - FOUNDER @ IRON PERFORMANCE #91

In this episode of PA Chalk Up, I sit down with Matrixx Ferreira—Canadian strength coach, founder of Iron Performance, and a guy who’s doing things differently in the world of athlete development. From the ground up, Matrixx has built a training facility where culture, mentorship, and performance collide. We talk about the behind-the-scenes structure of Iron Performance, how he blends pro and youth athletes in the same space to create organic mentorship moments, and why his session model is a masterclass in leadership development.We also dive into the programming philosophy that drives results, the psychology behind creating a growth environment, and why Matrixx believes in giving younger athletes a seat at the table. If you’re a coach, an athlete, or someone who loves high-performance conversations—you’re gonna love this one.This episode is Sponsored by ⁠⁠⁠⁠⁠⁠⁠⁠TeamBuildr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠:Coaches, revolutionise your training programs with their cutting-edge platform. Create and customised workouts, track progress, communicate effortlessly, and analyse performance data-all in one place. Take advantage of our 30-day free trial and see how TeamBuildr can elevate your team's performance.Head over to⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠www.teambuildr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and use code "PACHALKUP" for your 30-day free trial.Coach Matrixx:Instagram - @coachtrixxManny Silveira:Instagram -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠@_coachmanny_⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Enquiries:[email protected]:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.primitiveathletix.com