Matt Bockenstette - Lessons Learned From Copy Legends, How He Grew A Supplements Company to $5m in 18 Months Without A Dollar Spent On Cold Traffic, And Why you Should Focus On The “Who” Not The “What”

Joining TJ on the Adventurous Entrepreneurs Podcast today is Matt Bockenstette.Matt is the Founder & Copywriter behind CopyLegends.com, a site dedicated to passing on “Original-Source” copywriting wisdom, resources, & strategies for modern-day copywriters.Copy Legends is one of the fastest-growing ink-slinging tribes around – with thousands of copywriters from around the world who enjoy his daily emails (including the likes of Gary Bencivenga, Drayton Bird, Brian Kurtz, David Deutsch, Bob Bly, Kim Krause Schwalm, Doberman Dan, & dozens more you know, like, and trust.Just a few of the golden takeaways Matt shares in this episode are his lessons learned from the world’s greatest Copy Legends and how you can apply their copywriting tricks to create sales messaging that drives action, and how he grew his supplements company, Transparent Labs, to $5m in 18 months without a dollar spent on cold traffic.Please enjoy this wide-ranging conversation with Matt Bockenstette.Get FREE access to the “Legendary Ads Vault: 101 Greatest Ads” + “Profit Swiping 101 Guide” + Matt’s community app of expert copywriters chock-full of Copy Legend resources and wisdom: https://www.copylegends.com/Follow and Connect With Matt On Social Media:https://www.linkedin.com/in/matt-bockenstette/https://twitter.com/copylegendshttps://www.instagram.com/copylegendsConnect With TJ!https://tjmurphy.me/https://www.facebook.com/iamtjmurphyhttps://www.instagram.com/iamtjmurphy/https://www.linkedin.com/in/tj-murphy/Interested In Joining TJ On The Show? Apply Here:https://adventurousentrepreneurspodcast.com/