Matt Purcell on Why You MUST Create a Personal Brand in 2024 - Ep.30

Matt Purcell is the personal branding sensei. Matt is a serial entrepreneur and founder of KYU Media, Social Kung Fu and co-founded The Business Academy with Boost Juice founder Janine Allis. . We talk about the power of personal branding in the creator economy, why 84% of millennials don’t trust ads that come from the company that makes them, the concept of “it’s not what you know it’s what you show”, why the worlds biggest brands still invest millions of dollars into marketing and advertising, if you’re not seen you’re forgotten, why you don’t need to wake up at 4 am to be successful, should Australia raise the restriction for social media platforms and much more. . Please support this podcast by SUBSCRIBING for more valuable content just like this. . Get in touch in the comments below or head to: Instagram: ⁠https://www.instagram.com/jordanchecker/⁠ TikTok: https://www.tiktok.com/@jordanchecker⁠ YouTube: https://www.youtube.com/channel/UCXFzX5Q5vlWU458SQTyHFfw⁠ . Find Matt Here: Instagram: https://www.instagram.com/mattpurcellofficial/  The Business Academy with Janine Allis: https://thebusinessacademy.com.au/