Matt Smith on how define and execute great marketing

Matt Smith has been the marketing mastermind behind some of the most innovative brands over the last decade. His work with the Simmer Group, Madera, and One Table Restaurant brands has taken him from executive to thought leader within our industry. In our conversation today, we discuss his latest move to the experiential dining group Milkshake Concepts and his plan to help the company scale up by creating massive awareness.  For more information on Milkshake Concepts, visit https://www.milkshakeconcepts.com/. ____________________________________________________________ Full Comp is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. We have a lot more content coming your way! Be sure to check out our other content: Yelp for Restaurants Podcasts Restaurant expert videos & webinars