Matt Zarracina — Co-Founder & CEO of True Tickets episode artwork

EPISODE · Aug 9, 2026 · 26 MIN

Matt Zarracina — Co-Founder & CEO of True Tickets

from Music Matters with Darrell Craig Harris · host Darrell Craig Harris

Music Matters with Darrell Craig HarrisGuest: Matt Zarracina — Co-Founder & CEO of True Tickets In this episode of Music Matters with Darrell Craig Harris, Darrell sits down with Matt Zarracina, co-founder and CEO of True Tickets, for a fascinating conversation about the rapidly evolving world of live entertainment, digital ticketing, technology, and trust. Matt's journey is anything but conventional. Before entering the world of technology and entrepreneurship, he served nine years in the U.S. Navy, completing three deployments, including service as a pilot in the Western Pacific and as an advisor to the Ministry of Oil in Iraq. Those experiences helped shape his approach to leadership, innovation, teamwork, and building organizations with a lasting impact.  Today, Matt is bringing that mindset to True Tickets, where his mission is to improve the live-event experience for venues, patrons, and performers. The company is developing digital ticketing technology designed to give venues greater control over their mobile tickets while helping create a more trusted and seamless relationship with audiences. Matt also brings extensive experience from the corporate and technology worlds, including leadership roles with Deloitte Consulting and Thales Group, where his work touched emerging technologies including blockchain, artificial intelligence, autonomous vehicles, augmented reality, and big data. Darrell and Matt explore how technology is changing the way we experience live music and entertainment, why trust has become such an important issue in ticketing, and what the future could look like for artists, venues, and fans. www.true-tickets.com About Music Matters with Darrell Craig Harris The Music Matters Podcast is hosted by Darrell Craig Harris, a globally published music journalist, professional musician, and Sports Illustrated photographer. Music Matters is now available on Spotify, iTunes, Podbean, and more. Each week, Darrell interviews renowned artists, musicians, music journalists, and insiders from the music industry. Currently, over 1.2 million global downloads in 40 countries. Visit us at: www.MusicMattersPodcast.com Follow us on Twitter: www.Twitter.com/musicmattersdh  Instagram: www.Instagram.com/musicmatterspodcastofficial For inquiries, contact: [email protected] Support our mission via PayPal: www.paypal.me/payDarrell Episode editing and Voice intro by Nigel J. Farmer of Voice Wrap Studios Representation:  Yvette Morales | YM & Associates PR Beverly Hills, CA YM-PR.com Email: [email protected]                    

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Matt Zarracina — Co-Founder & CEO of True Tickets

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