Mattias Hollwich: AI & Architecture

If, like us, you’ve been tinkering with the plethora of AI tools that have emerged recently, chances are it’s changing your workflow and creative process. AI is a great thought partner for writing, illustration, and even user research, but we’ve been wondering how people in other creative disciplines are using it. Matthias Hollwich, principal and founder of New York architecture firm HWKN Architecture, has discovered AI is a powerful addition to architectural design. He and his team are using it to imagine how buildings might fit into the existing design of a city, and take cues from local history and culture. It’s yet another way AI is unexpectedly expanding creative horizons. Find the transcript, bonus content, and more, on our Substack: https://designbetterpodcast.com/p/matthias-hollwich Bio Matthias Hollwich is the founder of HWKN, a NY-based collective of architects, sculptors, social strategists and innovators dedicated to use architecture to shape a better world. Matthias was born and raised in Germany where he studied architecture and brings a dual perspective to all the firm’s designs, combining German precision with American aspiration. Matthias was honored in Fast Company’s ranking of the world’s Top 10 Most Innovative Architects and in Business Insider’s list of Top Business Visionaries. He published his first book UmBauhaus- Updating Modernism in collaboration with Rainer Weisbach and the Bauhaus Foundation in 2006. His latest book, New Aging: Live Smarter Now to Live Better Forever, suggests a new way to think about aging that could fundamentally change the way we design for it. *** Stay tuned after the interview for a special look at Wix Studio, the intuitive way for agencies and enterprises to design exceptional sites, with full-stack business solutions, multi-site management and built-in AI.] We chat with Brad Hussey, Founder of Creative Crew—a free community for web agencies with Wix Studio—about how he uses the platform to efficiently build and refine websites by seamlessly transferring designs from Figma, saving time through its dynamic content management, customizable features, and support for custom CSS. To learn more about Wix Studio, visit dbtr.co/wixstudio. *** Premium Episodes on Design Better This ad-supported episode is available to everyone. If you’d like to hear it ad-free, upgrade to our premium subscription, where you’ll get an additional 2 ad-free episodes per month (4 total). Premium subscribers also get access to our monthly AMAs with former guests, ad-free episodes, early and discounted access to workshops, and our new enhanced newsletter The Brief that compiles salient insights, quotes, readings, and creative processes uncovered in the show.   Upgrade to paid *** Visiting the links below is one of the best ways to support our show: LinkedIn: Design Better is supported by our pals at LinkedIn—our favorite social network. It’s hard to get your B2B marketing to land with the right audience. Let’s face it, the web can be a very noisy place! If your message isn’t targeted to the right audience—it just disappears into the noise.  With LinkedIn Ads, you can precisely reach the professionals who are more likely to find your ad relevant. With LinkedIn's targeting capabilities, you can reach people by job title, industry, company, and more. Start converting your B2B audience into high quality leads today. To get a $100 credit on your next campaign go to LinkedIn/designbetter to claim your credit. Methodical Coffee: Roasted, blended, brewed, served and perfected by verified coffee nerds 🤓 : https://methodicalcoffee.com (use code "designbetter" for 10% off of your order). If you're interested in sponsoring the show, please contact us at: [email protected] If you'd like to submit a guest idea, please contact us at: [email protected] Learn more about your ad choices. Visit megaphone.fm/adchoices