Max Herzog: Deputy Director of Programs and Partnerships @ Cleveland Water Alliance

Joseph Blackman and Max Herzog discussed the Cleveland Water Alliance (CWA), a nonprofit economic development organization focused on supporting water technology innovation in Ohio and the Great Lakes region. Max Herzog, Deputy Director of Programs and Partnerships at CWA, explained that the organization helps innovators and institutional stakeholders by acting as a market connector and validator, facilitating technology trials to de-risk adoption in the risk-averse municipal water sector, and addressing the "innovator's dilemma" by ensuring solutions meet end-user needs. Max Herzog highlighted CWA's work in nutrient mitigation for agriculture and the piloting of a hypochlorite generation system for a drinking water utility, acknowledging that global tariffs and political climates pose challenges to sourcing international innovation. Give the episode a listen and remember to thank your local Public Works Professionals.Find more at: http://clevelandwateralliance.org/