Maximizing Your PR: A Conversation with Davina Coard-Martoral

In this episode of The Sustainable Artist, I sit down with my dear friend and colleague Davina Coard-Martoral, Principal Media Relations Strategist at DavellePR, to talk about what it really takes to build visibility as a small business or creative — especially on a limited budget and as a person of color navigating an industry that wasn't built with us in mind.With over 20 years in PR (including roles at MWW, Ketchum, and 1-800-FLOWERS.com before co-founding DavellePR in 2009), Davina has helped clients grow their share of voice by over 500% year-over-year and has placed stories everywhere from The Today Show and CNN to Forbes, Essence, and The New York Times. We dig into practical strategies for getting media attention without a massive budget, why representation and access matter in PR, and how she and her team are reimagining what support for underrepresented founders and storytellers can look like during this transitional moment.Whether you're an entrepreneur, artist, or creative trying to get your work seen and heard, this conversation is full of real, actionable insight.#TheSustainableArtist #PublicRelations #PRTips #BlackOwnedBusiness #SmallBusinessPR #mediarelations Visit Davina Coard-Martoral at: Website: https://www.davellepr.com/SUBSCRIBE to The Sustainable Artist Content on YouTube: https://youtube.com/playlist?list=PLtaimRlaSZiiEvzI3E-dsJy-RRseWC9dG&si=h1G9nHxRRp2L96gPListen to The Sustainable Artist podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-sustainable-artist-with-carolina-alduey/id1876058493Listen to The Sustainable Artist podcast on Spotify: https://open.spotify.com/show/5QK0gOPZZydcU95vbCpXnMFollow The Sustainable Artist on Instagram:  https://www.instagram.com/thesustainableartistpodcast/About The Sustainable Artist:A podcast hosted by Carolina Alduey – an entertainment professional with over 20 years in talent management and public relations. Each week we explore the intersection of creativity, career, sustainability, and politics – and how they all interconnect. Our episodes feature thought leaders, entertainment executives, artists, and entrepreneurs who are building new futures by redefining success, creativity, and environmental responsibility in their industries.Our episodes are recorded live at Six + One Studios. Six + One is a mission driven creative powerhouse rooted in the ethos of “Disruption for Good.” They are a full service creative agency and production studio based in Soho, New York. Thank you Six + One!