EPISODE · May 10, 2025 · 16 MIN
May 10, 2025 | Weekend Drive: Ford CMO Lisa Materazzo on Kentucky Derby ads
from Automotive News Daily Drive · host Automotive News
Lisa Materazzo, Global CMO for Ford Motor Co., joins the show to talk about the automaker’s marketing partnership with the Kentucky Derby to promote its products that are made in the U.S. amid tariffs.
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May 10, 2025 | Weekend Drive: Ford CMO Lisa Materazzo on Kentucky Derby ads
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