May 2024 - Special Guest Anthony Iannarino

from WINNING AT SELLING · host Professor Scott Plum and Bill Hellkamp

Is your sales conversation the same as it was 5 years ago? Do you still have that tired company pitch that extols the virtues of your organization? Are you caught in the cycle of fact-benefit-confirmation? Is your customer supposed to provide the information and you match up the solution? Well, it's time to change your approach. If you want to keep from falling further behind the sales curve tune in as Scott and I welcome our guest Anthony Iannarino to tell us Why You Must Be One-Up Now on Episode 615 of the Winning at Selling podcast.

Episode metadata supplied by the publisher feed · Published May 9, 2024

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May 2024 - Special Guest Anthony Iannarino

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