EPISODE · Jun 1, 2026 · 46 MIN
May Amazon Changes: Creator Connections, UGC Growth, and the New Creator Pivot with Mike Dancy
from Creator's Leverage Guild · host Mike Strahl
In this episode, Mike and Ben break down May as the first full month after the latest Amazon changes and are joined by guest Mike Dancy to talk through what the shift is looking like in real time.Ben shares how May ended up being a volatile month, falling from an early projection of around $12K to closer to $10K, while Mike talks through how he still expects to land around $11K for the month despite dealing with two hospitalizations and serious health issues. A big part of the conversation centers around why higher-quality, more intentional videos are becoming even more important as the program continues to shift.Guest Mike Dancy shares how his Amazon earnings dropped significantly despite having hundreds of videos live, while his UK, Canada, and Australia storefronts improved and his off-site efforts continued to create opportunities. He explains how he is using YouTube and other social platforms to drive traffic, build UGC income, and create new brand relationships outside of relying only on Amazon.The episode also covers UGC pricing, finding clients, niche advantages, tools like Wovo, comparison videos, search-based content, Creator Connections, and why creators need to diversify income beyond Amazon if they want more stability going forward.If you are an Amazon Influencer, content creator, or product reviewer trying to understand the latest changes, grow off-site, and build a more durable creator business, this episode is packed with real-world strategy and perspective.____________________JOIN THE COMMUNITYIf you are looking for deeper strategy, accountability, & honest conversations with other serious content creators, the Creator’s Leverage Guild was built for exactly thatLearn more and join here:Creator’s Leverage Guild_____________________CHECK OUT OUR 2 NEW EBOOKS THAT JUST LAUNCHED!The AIP Master Guide - Stop guessing your way through AIP. The AIP Master Guide is your go-to resource for setup, backend navigation, Store IDs, payments, uploads, & more.Leveraging Brand Deals Playbook - Stop leaving money on the table. The Leveraging Brand Deals Playbook helps you pitch smarter, negotiate better, & turn free product offers into real paid opportunities._____________________WORK 1-ON-1 WITH MIKE AND BENGet personalized guidance on content strategy, monetization, brand deals, & scaling your creator business.• Book a 1-hour coaching call• Save with a 4-session coaching packageSign Me Up!_________________________JOIN OUR FREE FACEBOOK COMMUNITYConnect with other Amazon Influencers & content creators, ask questions, & stay up to date on what is working right now.Amazon Influencer Success Facebook Group_________________________TOOLS AND RESOURCES FOR CREATORSViral VueMake smarter content decisions & grow faster.Try Viral Vue hereUse code STRAHL10 for 10% off for lifeOinkTrack earnings & performance across platforms.Try Oink hereUse code STRAHL10 for 10% off for lifeDescriptEdit podcasts & videos faster and easier.Check out Descript hereGeniuslinks: Our #1 Deeplinking Pick!Try Geniuslinks!VidiQ: Our #1 pick for YouTube channel Insights!Try VidIQKeepa: Makes advanced product research for AIP a breeze!Try KeepaLasso: Deeplinking for Blogs & YouTubeGet LassoKadence WP: Great amazing websites for blogsTry KadenceAffiliate links. We may earn a small commission at no extra cost to you.__________________________CONTACTHave a question, collaboration opportunity, or topic request?Email: [email protected]
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May Amazon Changes: Creator Connections, UGC Growth, and the New Creator Pivot with Mike Dancy
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