MBE EP 13 The Competitive Tripod
In this podcast Mike and Ryan discuss the competitive tripod - a framework to help you get clear on what you need to be great at to differentiate your offer. When you focus on meeting the market in two areas and beating the market in one area, you’ll set
Episode 13 of the Master Builders Elevate: Building a Better Business podcast, hosted by Ryan Castle, titled "MBE EP 13 The Competitive Tripod" was published on November 5, 2019 and runs 20 minutes.
November 5, 2019 ·20m · Master Builders Elevate: Building a Better Business
Summary
In this podcast Mike and Ryan discuss the competitive tripod - a framework to help you get clear on what you need to be great at to differentiate your offer. When you focus on meeting the market in two areas and beating the market in one area, you’ll set yourself apart from your competitors.
Episode Description
In this podcast Mike and Ryan discuss the competitive tripod - a framework to help you get clear on what you need to be great at to differentiate your offer. When you focus on meeting the market in two areas and beating the market in one area, you’ll set yourself apart from your competitors.
You’ll hear examples of organisations that have been successful by focusing on one of the tripod legs and those who have missed the mark because they’ve tried to be all things to all people.
Mike and Ryan give a good starting point for those who aren’t sure of their direction, what they want to famous for.
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