MDF74: Eric Maillard, DG des RP pour Ogilvy France

from Minter Dialogue sur la Marque et le Leadership (minterdial.fr) · host Evergreen Podcasts | Minter Dial

Show Radio Minter Dialogue émission #74 - Cet entretien est avec Eric Maillard, Directeur Général des Relations Publiques pour Ogilvy France. Un homme du net qui "walk the talk", comme je les aime, Eric a travaillé avec bien des grandes marques et entreprises. On discute dans cet entretien de la clarification des rôles entre la communication, le marketing et les RP, l'enjeu de la transformation digitale et du branding personnel en entreprise. Des sujets sensibles et importants pour les marques d'aujourd'hui.Entretemps, vous pouvez trouver les show notes sur minterdial.fr ou bien me suivre sur mon tweeto francophone @mdialFR, sinon, sur mon Tweeto anglais @mdial. Je blogue également en anglais sur minterdial.com.Bonne continuation.Et, si vous avez aimé cet entretien, merci de prendre quelques instants pour le noter sur iTunes!

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This episode is 36 minutes long.

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This episode was published on November 11, 2012.

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