Measure what matters with Preston Ideh

Today, we chat with Preston Ideh, the Co-founder and CEO of Stears, a digital information start-up based out of Lagos, Nigeria.Stears’ mission is to make it possible for anyone, anywhere in the world, to access high-quality data on Africa. Stears publishes Stears Business, a subscription-driven business publication. In this episode, Preston Ideh tells us the story of his journey, his evolution and reinvention. Preston is an entrepreneur who previously worked as a corporate finance lawyer at Linklaters, one of Europe’s elite Magic Circle law firms. He graduated from the London School of Economics before moving back to Nigeria to focus on building Stears, which is now tipped to become the Bloomberg of Africa.Now let’s head over to Preston.